Assignment words - 5 pages. Figuring out the current ratio mentioned in past 3 years,In it was 1.
Giant Hypermarket is a major supermarket and retailer chain in Malaysia. Next we focus our analysis on the external as well as the internal analysis on Giant. On the other hand, in the internal analysis, we also used two instruments to analyze Giant, which is by doing an analysis on their Value Chain as well as by identifying their market growth and market share in BCG Matrix.
Lastly, we conclude our analysis with some recommendations that we suggest Giant should focus on to better improve their supermarkets.
It was founded in by the Teng family in Kuala Lumpur. Giant is operating under the retail industry.
Although Giant Hypermarket had been long operating at the western part of Malaysia, its operation is fairly new to the local people of Sabah.
Knowing this fact, Giant has included states such as Sabah, Sarawak, and countries such as Brunei in their strategic plan for expansion. In order to implement their strategic plan, their strategy includes identifying stores to takeover i.
Giant Hypermarket currently has around 1, employee in Sabah itself, and 10, employees in total nationwide. Besides having plenty of outlet stores around Malaysia, Giant also has outlet stores around the Southeast Asia countries such as Singapore, Indonesia, Vietnam, India and also Hong Kong.
Below is the price comparison we did during our interview visit to Giant Kolombong, between Giant house brand products with other major brands.
It is clear that Giant house brand products are cheaper compared to other major brand which is as listed below:The report on the Global Spritzer Market offers complete data on the Spritzer market.
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